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It's just weed
It’s Just Weed is our stance on plant culture.
No myth-making. No hype. No exaggeration.
Here, we explore strains, industry developments, culture, and real experiences —
bringing it back to its essence.


A GACP Farm Tour in Punnawithi
Explore a fully GACP-certified cannabis farm in Thailand and learn how medical cannabis is cultivated—from genetics and nutrients to drying and curing.


The 2026 Election & The Fate of Thai Cannabis
Thailand’s 2026 general election could determine the future of cannabis legalization. From medicalization to recriminalization, here’s how each party’s policy could reshape the industry.


Houseplant: The Art of Color, Form, and Everyday Ease
Houseplant is a design-driven lifestyle brand known for its distinctive use of color and form. This article explores how its objects bring ease, character, and a sense of playful ritual into everyday living.


Asia International Hemp Expo and Forum 2025:Overview & Final Thoughts
After two days of attending talks, I spent the last day of the Asia International Hemp Expo & Forum 2025 wandering the exhibit floor and admiring the wide variety of booths. This is when I was fully able to immerse myself in the culture of this forum, while mingling with some of the other attendees. It was especially satisfying to see the same industries mentioned on stage being present at the event, including hemp textiles, industrial machinery, and genetics. By the end, I s


Still Burning Bright: HIGHLAND 420 Turns 10
Bangkok’s most iconic cannabis festival proves the show must go on.


Thai Stick to Modern Kush: The Story of Cannabis in Thailand
Cannabis (กัญชา, gan-cha ) is an emblem deeply woven into Thailand’s cultural identity. From the legendary Thai Stick method to its use in traditional herbal remedies, cannabis has thrived under our tropical skies ever since it was introduced from India over a millennium ago. The world truly took notice in the 1960s, when American GIs and curious travelers returned home with tales (and samples) of Thailand’s cannabis. This golden era quickly solidified the country’s reputati
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